For the past several years, the Town has conducted an annual survey of its citizens. The results are utilized by the Board of Commissioners and staff to measure the quality of Town services and determine future budget priorities. The survey also helps further the Town’s efforts to involve residents in local government.
This year’s questionnaire was designed to determine citizens’ satisfaction levels with Town departments and the customer service they receive when interacting with these departments. Since 2007 when these questions were last asked, every Town department showed an improvement in citizen satisfaction ratings.
Two different groups of citizens responded to the same survey questions. A randomly selected group was chosen to provide a representative sample of the Town’s population with regard to length of residence in Wake Forest, income levels, and race. The second group was comprised of citizens who voluntarily chose to respond to the survey.
The Town randomly selected 2,300 of an estimated 20,000 housing units to participate. Approximately 200 of the selected addresses were undeliverable to the address on record, making the official sample size 2,100. Of that total, 372 randomly selected participants completed the survey - a response rate of 17.7%.
The survey was also made available to town residents who were not selected for the random sample. The survey link was posted on the Town’s website and 112 citizens voluntarily completed the survey.
- Volunteer Citizen Survey Report
Altogether, a total of 484 citizens completed the citizen survey.
The citizen survey is an independently-conducted, scientifically-valid survey administered by Developmental Associates of Raleigh, NC.
A copy of the results is also available at the Information Desk in the lobby of the Wake Forest Town Hall, 301 S. Brooks St.